You won’t believe what happened in the making of the new Dior bag


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  • There’s nothing quite like starting a new year with a brand new designer handbag, and when you realize how much time and expertise has gone into Dior’s new Vibe bag, you’ll want to invest immediately.

    Launched today, it was initially unveiled at Dior Cruise 2022 in Athens. by Maria Grazia Chiuri, who was inspired by the world of sportswear and married it to the heritage of the house.

    It takes up the codes of sneakers in a unique (and chic) ​​way, elevating the shoe from an everyday basic to an object of desire.

    As with all of the house’s creations, impressive craftsmanship has been used to bring Chiuri’s creations to life.

    The first essential step in its know-how, the ‘The iconic Christian Dior band, lined with a layer of leather and foam, is produced by high frequency printing.


    New this season, Maria Grazia Chiuri presents the Dior Vibe Zip Bowling bag, a functional creation that combines sportswear codes and the Maison’s couture spirit.

    Then it is cut out using wooden patterns, so that the pieces can be assembled and sewn together one by one. The rubber base – adorned with Monsieur Dior’s lucky star and inspired by sneaker soles – is shaped and then punctuated with golden feet.

    Finally, on the finishes, such as rubber zippers, an exterior zip pocket and liner. A work of art.


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